A lead designer staying curious in the digital product field for over 14 years. 

My leadership style is deeply grounded in active listening. For me, listening is the foundation from which collaboration, trust, and strong team dynamics are built. It allows me to better understand people, navigate different perspectives, and provide the clarity, direction, and accountability needed when making complex product decisions. Rather than positioning myself as someone who always has the answers, I focus on creating the conditions for teams to think critically, contribute confidently, and move forward together.

I also value transparency to create the kind of environment I would want for myself: one where people feel safe to express themselves, experiment, make mistakes with accountability, and continuously learn throughout the process.

Supporting people and driving outcomes are deeply connected goals for me. I achieve this by helping teams prioritize effectively, communicate clearly across disciplines, and make decisions grounded in both evidence and strategic impact.

Through my MSc research in Speculative Design and Futures Thinking, I've developed the belief that design should respond not only to the present, but also to possible futures. Across both my academic research and professional practice, I explore how emerging technologies such as GenAI influence human behavior, shape digital culture, and redefine the way people interact with systems, products, and machines.

This perspective strongly influences the way I approach design within the industry. By questioning assumptions and exploring alternative scenarios, I aim to help organizations anticipate change, identify risks, and build more responsible, inclusive, and future-conscious solutions. In a world increasingly shaped by rapid technological acceleration, I believe designers have an important role in shaping the conversations around the future we collectively want to create.